Kelly Robertson


  • CLIENT: Kelly Robertson
  • TYPE: Web Design, Branding + Identity
  • DATE: May 2015


Kelly Robertson is a Boston-based author and freelance editor who is also a graduate of Grub Street’s Novel Incubator program. Kelly reached out to Niemożliwe looking for a brand-spanking-new website where she could display her services for clients and showcase her writing down the line.

Also in charge of developing a brand/identity for the new site, the team at Niemożliwe focused on merging Kelly’s irrepressible love for her two whippets with striking retina-ready writing imagery, resulting in a bold, professional, and minimalist site.


  • Modern, bold, and minimalist design
  • Fully-responsive and retina display-ready structure and elements
  • Custom dynamic parallax hero spreads and page feature
  • Google Analytics monitoring and reporting dashboard
  • Domain, hosting, backups, and security purchasing and configuration management
  • SEO and cache-optimized
Related Projects